Hooked: How to Build Habit-Forming Products

Author Nir Eyal with his book Hooked: How to Build Habit-Forming Products

Hooked: How to Build Habit-Forming Products

Thursday, January 06

In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies create products people use every day? What are the secrets of building services customers love? How can we create products compelling enough to “hook” users? 

Bestselling author Nir Eyal has constructed a framework for designing better products. He will share his years of research in this practical webinar. He will provide you with a new way of thinking of the necessary components of changing user behavior by studying how the world’s most engaging products keep users coming back again and again.

Register for this webinar and check out our other online events at alumlc.org/uni.