UNI Icons Collection launches to celebrate alum Kurt Warner

American Underdog movie spotlighting Kurt Warner hits theaters December 25

CEDAR FALLS, IA and ATLANTA, GA – The University of Northern Iowa and its trademark licensing agency, CLC, have partnered with Kurt Warner and his agency, Priority Sports, to develop and launch a UNI Panthers merchandise line celebrating Warner’s legacy. The collection, which pays homage to Kurt with unique apparel featuring his likeness and historical logos, launches this week in conjunction with a preview screening of the new Kurt Warner movie.

"We're bringing back a vintage look for loyal fans to help celebrate Kurt's success and the legacy he has left at UNI,” said UNI Athletic Director David Harris. “The UNI community is excited for the movie featuring our Panther legend. This new product line will help commemorate that."

The Kurt Warner Collection will officially launch December 17, 2021, at a limited-run pop-up shop at a special early viewing of “American Underdog” in Waterloo, IA. The movie from entertainment company Lionsgate releases nationwide on Christmas Day and highlights the inspirational story of Warner’s time at UNI, his unconventional path and challenges to the NFL, and his eventual successes as a two-time NFL MVP, Super Bowl Champion, and Hall of Fame quarterback. Fans attending the special movie screening received tickets compliments of Kurt Warner.

The Kurt Warner collection includes a vintage replica UNI football jersey and apparel from top licensees Original Retro Brand and Homage. This new product will become a part of the ongoing UNI ICONS program, an existing and ever-growing merchandise collection celebrating UNI greats. 

“We are proud to work with our partners at University of Northern Iowa and Kurt Warner’s team to help develop the newest addition to the UNI ICONS Collection,” Ben Emmons, VP of Marketing at CLC. “We look forward to continuing to build upon this custom collection to deliver more special merchandise experiences for Panther fans everywhere.”

The Kurt Warner Collection is available now at the UNI Bookstore (unibookstore.com) and homage.com


About University of Northern Iowa
Founded in 1876, the University of Northern Iowa is one of Iowa’s three public universities with more than 90 degree programs and a community of supportive faculty. UNI Athletics' 17 intercollegiate programs compete at the Division I level and is a member of the Missouri Valley Conference, the Missouri Valley Football Conference and a Big 12 affiliate. UNI Athletics takes pride in its role as a unifying force for our campus and community and serving as leaders in diversity and inclusion.


About CLC
CLC is the nation’s leading collegiate trademark licensing company with a mission to elevate college brands through insight and innovation. The company is uniquely positioned to deliver consumer connections and brand visibility for institutions through data-based, customized solutions that include impactful licensed merchandise strategies and innovative marketing platforms to navigate the ever-evolving consumer and retail marketplace. Headquartered in Atlanta, Georgia, CLC is guided by values to serve others, build trust, lead well, innovate often, and be passionate. Founded in 1981, CLC is a part of LEARFIELD, the leading media and technology services company in intercollegiate athletics.

Kurt Warner - UNI Icons CollectionUNI and Kurt Warner - UNI Icons Collection